Online

Search engine optimization (SEO)
It is the process by which a website’s rank improves in search results by modifying the content and structure so that Search Engine algorithms can easily be read and understood.

SEO helps you to increase the rank of your website in a search list.  Therefore it increases the number of searchers who will visit a site. Surveys show that users place greater trust in natural search listings.

Pay per click:
It is an Internet advertising model used on search engines and their affiliated sites, where advertisers pay only when their ad is clicked. The resulting traffic can be very highly targeted and it’s easy to track from click through to conversion. PPC is easy to run and increases ROI at a very less time. You can see a flow of traffic on your site in less then 48 hours.

 

Email marketing
It’s a direct marketing tool which uses electronic mail as a means of communicating messages to an audience. E-mails are sent with the purpose of enhancing relationship, or acquiring new customers or convincing current customers to purchase something immediately.

Over half of Internet users check or send e-mail on a typical day and thus it helps to distribute information to a wide range of specific, potential customers at a relatively low cost.

Display Ads:
Display advertising appears on web pages in many forms, including web banners. These banners can consist of static or animated images, as well as interactive media that may include audio and video elements. They direct traffic to your website, as just one click of mouse gives viewers, the information on a company's products and services.

A strategically placed banner ad is a very cost effective method of driving customers to your website. They help companies gain brand recognition in the market and enhance mind share by always being visible to your target audience.